Bonnie & Clyde Creative
Owner/Designer (2019 - current)
Bonnie designs and produces communication material for a range of clients both locally and internationally.
Projects include branding and identity design, packaging, print collateral, event stationery, digital design, social media graphic assets, and infographics.
Paradigm Corporation (Formerly Metric)
Senior Graphic Designer (2017 - 2019)
Lead designer for a specialist marketing and work-winning agency, working with clients in Adelaide, across Australia, New Zealand, and South-East Asia, delivering strategically targeted proposal documents and collateral spanning and wide range of industries.
Brand development for new companies, and brand refreshment for existing organisations, including the selection of colour palettes, development of unique brand marks and graphic devices, development of comprehensive brand guidelines, and brand application across stationery suites and a range of collateral.
Clear, creative, and persuasive communication of data and value offerings through the development of diagrams, flow charts, and other visual aids, while maintaining brand authenticity.
Development of proposal documents for print and electronic delivery, including design of custom wrapped binder folders, electronic cover artwork, design of tabbed and electronic dividers, development of interior document templates, and layout of long-form document content.
Development of presentation materials including custom PowerPoint templates using master slides function, layout and animation of presentation content, and design of complementary materials including audience placemats and informative poster boards.
Development of production specifications for a wide range of collateral, and liaison with print and production suppliers to coordinate the production and delivery of materials to end clients.
Creative direction of graphic design personnel to ensure the satisfaction of client and management design briefs, and alignment with client branding requirements.
Freelance (2007 - 2017)
Freelance Creative for various clients (South Africa) (2014-2017).
The Digital Brand Shop (South Africa) (2014).
Gendel Advertising and Marketing (South Africa) (2013-2014).
Inscape Design College (South Africa) (2012-2013).
The Digital Brand Shop (South Africa) (2012-2013).
Sketch Advertising (South Africa) (2011-2012).
Idealab (South Africa) (2010-2011).
FP Creative (UK) (2009-2010).
Smooth Image Design Film (UK) (2008-2009).
The New Black Branding & Design (South Africa) (2007-2008).
Performing the following duties in all roles with varying levels of responsibility:
Design and production of communication materials, including print and digital items.
Oversee the daily operations of the design team within companies ranging from 5 to 50 employees.
End-to-end project management, responsible for seeing designs through from concept to production and implementation.
Presenting fit-for-purpose design solutions, working closely with clients to achieve successful outcomes.
Internal and external customer and supplier liaison.
Brand strategy, development and execution.
Advertising and web design.
Idea generation and facilitation of brainstorming workshops.
Digital marketing including Social Media Marketing and Email.
Direct engagement with clients, establishing and maintaining long-term relationships.
Establish, implement and maintain effective systems, processes and controls.
Producing various reports, cost estimates, quotes, presentations, analyses, correspondence and documentation.
Lecturing students in various aspects of design.