Christy G
Chief Marketing Officer
Results-driven Marketing Leader with Strategic Vision and Content Expertise
Summary
Christy is an award-winning marketing leader known for her strategic, data-driven approach. With experience in creating and optimising marketing strategies, building high-performing teams and fostering brand growth, Christy has a passion for helping brands succeed while making a positive impact. Her achievements include increasing brand visibility, driving revenue growth and securing strategic partnerships. Christy holds a Bachelor of Communication in Marketing and certifications in Marketing Leadership and Digital Marketing.
Experience
SafetySocial
Head of Marketing (2024 - 2025)
As the Head of Marketing at SafetySocial—a startup focused on safety engagement— Christy developed marketing strategies, shaped the brand identity, designed campaigns, created revenue-driving content and products, and fostered brand recognition and growth within the safety community.
Sentis
Head of Marketing (2019 - 2023)
In her role at Sentis, Christy created and implemented marketing strategies to drive business revenue and growth, managed marketing budgets, built market presence and mentored high-performing teams. She achieved notable successes including winning the 2021 AMI Award for Marketing Excellence for Content Marketing at a state level as well as a finalist nomination for Insight-Driven Marketing.
Sentis
Marketing & Communications Specialist (2016 - 2018)
As a Marketing & Communications Specialist, Christy developed and optimised B2B marketing campaigns, secured strategic partnerships and executed successful customer loyalty campaigns, resulting in increased engagement and revenue. She played a key role in acquiring major clients through strategic marketing channels.
Mater Health Services
Marketing Communications Officer (2015 - 2016)
As a Marketing Communications Officer at Mater Health Services, Christy led internal communication and engagement campaigns for the health, education and philanthropic divisions, while also managing external campaigns for the private hospital sector.
Griffith University
Marketing Officer (2012 - 2015)
Christy held various marketing roles at Griffith University, including in events and international marketing. She was awarded an Outstanding Contribution to Student Learning by the Australian Government.