Elisa M
Digital Marketing Manager
With experience across a diverse range of industries, Elisa can quickly understand your business to develop & execute engaging social media strategy.
Summary
Elisa is a passionate marketing professional with a particular interest in social media, content creation, and communications strategy. Elisa has experience in creating and implementing social media strategy, providing creative direction for content, social media analytics and growing social media channels organically and through paid advertising.
Experience
Culture Kings
Digital Marketing & Ads Specialist (2021 - 2021)
Brand management of an activewear brand.
Management of social media, content, and digital communications for activewear and kid’s clothing brands.
Management of social media ads and strategy.
Analytical reporting across multiple brands and platforms including social media, digital advertising, and sales.
Ellie May Fitness
Founder/Owner/Personal Trainer/Nutritionist (2021 - current)
Provide personal training and nutrition services to clients online and in person.
Apotecari Bioactive Haircare
Social Media & Digital Marketing Manager (2020 - 2021)
Plan and execute sales strategies for both consumers and salons.
Provide sales support to Apotecari salons through digital strategies.
End-to-end social media and influencer management.
Website management.
Content and blog writing.
Email campaign management.
Arbonne Australia & New Zealand
Digital Marketing Coordinator (2019 - 2020)
End-to-end social media management.
End-to-end management of paid social media campaigns.
Director of all local social media photo and video asset creation.
Management of local campaign communications.
Localisation of global campaigns into Australia and New Zealand.
Development of social media training materials for sales consultants.
Management of Influencer collaborations.
Management of email communications.
Pandora Jewellery
Digital Marketing Coordinator (2018 - 2019)
End-to-end email campaign management.
Management of online media display.
Marketing Socially
Founder/Owner/Marketing Consultant (2018 - current)
Provide social media and digital marketing strategy consultation to small to medium business owners.
Provide social media management and digital marketing services to small to medium businesses.
CSR - PGH Bricks & Pavers
Marketing Communications Coordinator (2018 - 2018)
Coordination of creative for marketing collateral, point of sale material and print advertisements.
Coordination of display signage and bespoke fit-outs for selection centres.
End-to-end management of re-brand project for Cultured Stone.
Management of brand presence at architectural and industry events.
Management of marketing budgets.
CapGemini
Associate Business Consultant (2016 - 2017)
Release Manager on a project for Lend Lease, where I managed the release of new technology.
Business Analyst at QBE Insurance where I reviewed and implemented system changes to increase efficiency and user experience.
Project Management Officer at iCare NSW on a new system implementation project.
180 Degrees Consulting
Business Consultant (2016 - 2017)
Provided marketing and business-based consulting advice for not-for-profit organisations.
Acquired and applied key business consulting frameworks in order to provide business solutions to clients.
Consulted with clients on their business needs and formulated a marketing plan accordingly to increase brand awareness and profit.
Key Skills
Social Media Management Social Media Strategy Digital Marketing Copywriting Email MarketingQualifications
Certificate IV Nutrition & Sports Nutrition (2021)
Vast Academy
Certificate 3 & 4 in Fitness (2018)
Academy of Fitness
Bachelor of Arts - International Communications (2016)
Macquarie University
Bachelor of Commerce - Marketing & IB (2016)
Macquarie University