Summary
With both writing and editing skills, Jennifer loves to help create meaningful messages for businesses.
As a copywriter, she has written on over 40 topics in both B2B and B2C. She believes in working towards better marketing, that is creative and authentic. Believing deeply in improvement for small business, she published a book called "Power Marketing".
Jen edits for Brisbane agencies, has powered up the "Current Real Estate" brand with fresh content, and writes copy for complex services, property investment firms and land sales developments.
An experienced book coach, she helps business authors mould and publish a worthy book.
Experience
Current Real Estate
Marketing Assistant (2024 - current)
Expanding this new brand, with blogging, editing, writing email templates, Vault CRM, flyer designs and social media marketing, two days/week on-site.
Canberra Granny Flat Builders
Marketing contractor (2023 - 2023)
P/t. Edited or wrote web copy for two large sites to create better visitor experience and attraction of leads. Improved the on-page and technical SEO and improved click rates and geo-targeting for Google Ads. 5 month Contract.
Oh Marketing!
Content Contractor (2021 - 2021)
Writing long blogs on property health.
Email news series on dog training products.
Scheduling Facebook.
Team Accounting
Marketing Specialist (2018 - 2018)
Blogging, editing and marketing of three brands.
Worked on the SEO for the website and created a tax tips section.
Built a new website and wrote copy for their financial brand, Private Financial Group.
Demonstrated why and how to use LinkedIn for brand exposure.
Data Talent
Content Manager (2016 - 2018)
Building Talent Pipelines.
Increasing brand visibility - within LinkedIn and via internet searches.
Writing online content - to inform on each major sector of the data market.
Editing posts and recruiting more insiders to write on data topics.
I Want that CRM
Marketing Manager (2016 - 2016)
Improved the manager's LinkedIn connections by 50%.
Planning a marketing strategy.
Implementing the marketing plan and writing content to attract the right business.
Be proactive on LinkedIn and highlight expertise.
Used Zoho Social to post and Campaigns for client news.
Also inform current customers of how to use their CRM more efficiently.
Red Planet Design
Marketing Consultant (2009 - 2013)
Ensured that client websites had well-written copy, Google map listings, and converting Google ads.
Wrote 95 articles.
Qualifications
Strategy of Content Marketing (2020)
Rainmaker Digital
BA Communications (2002)
Western Sydney University
Graphic Design Certificate Adv. (1993)
KvB College of Visual Communications