Karen B
Marketing Coordinator
Karen is a cheerful marketing professional with a unique blend of skills including graphic design, social media marketing & strategy implementation..
Summary
Karen is a marketing professional with a creative brain, an eye for detail, strong organisational, and communication skills.
With 5+ years of experience working in various marketing roles for big retail companies, leaders in the plant-based food and wellbeing industry, Karen is looking for exciting new projects to sink her teeth into.
Karen is originally from Belgium and is now settled in Bondi, and can also rely on her language skills, if required, as she is fluent in English, Dutch, French and can also speak a bit of German.
Experience
Bizz.Agency
Founder (2021 - 2022)
Logo design.
Brand style boards and guidelines.
Web design.
Social media management.
Developing marketing content strategies.
Bonduelle
Shopper Marketing Manager Benelux (2017 - 2019)
Defining, realising and evaluating brand activation plans for the Benelux market in order to drive trial and enhance long term growth on priority segments.
Alpro
Shopper Marketing Manager (2016 - 2017)
Defining, realising and evaluating brand activation plans for the Benelux market in order to drive trial and enhance long term growth on priority segments.
Campaign management - online, TV and in-store advertising.
Alpro
Promo Assistant (2015 - 2016)
Responsible for promotions on all categories: including daily follow-up of the promotional plan, aligning the details with stakeholders, creating and ordering promotional materials, salesfolders and other customer tools.
Alpro
Marketing & Communication Assistant (2013 - 2015)
As a shopper manager I made sure to create the right impact. Starting from a business need, to briefing a creative agency, to selling the concept to marketing, sales, R&D and production.
Key Skills
Project Management Social Media Management Campaign Management Graphic Design Marketing StrategyQualifications
Business Management: Marketing (2013)
Hogeschool Gent
Commercial Science (2011)
Hogeschool Gent