Kerry Y
Marketing Strategist
Results-driven global marketer with expertise in strategic and tactical marketing.
Summary
Kerry Young is a results-driven global marketer with over 20 years of experience, excelling in strategic and tactical marketing to drive revenue and growth. Experienced in B2B and B2C marketing across multinational corporations and start-ups in IT software, telecommunications, and financial services sectors. Skilled in marketing strategy, demand generation, integrated campaigns, and senior leadership. Proven track record in leading marketing initiatives in complex environments. Notable achievements include spearheading regional go-to-market strategies, increasing customer advocacy, and expanding contact base. Proficient in account-based marketing, event management, and partner/channel marketing.
Experience
Sprout Social
Regional Marketing Manager (2024 - current)
Responsible for marketing in APAC at Sprout Social, a social media management software provider.
Collibra
Senior Field Marketing Manager, APAC (2021 - 2024)
Led marketing strategy for Collibra in the APAC region, focusing on demand generation, customer engagement, and partner marketing.
Ceridian
Senior Marketing Manager, ANZ (2019 - 2021)
Led marketing function in ANZ for Ceridian, a global cloud software provider of human capital management solutions.
MarkLogic
Senior Field Marketing Manager, APAC (2015 - 2018)
Managed GTM for MarkLogic's NoSQL Database in the APAC region, establishing marketing strategies and expanding contact base.
Integrated Research (IR)
Global Marketing Communications Manager (2011 - 2013)
Led the marketing function for Integrated Research, an Australian IT company, with responsibilities in performance monitoring software and global marketing initiatives.
OpenText
Senior Marketing Manager, Asia Pacific (2010 - 2011)
Managed marketing strategy and communications for OpenText in the Asia Pacific region, focusing on lead generation and customer engagement.
Nuance Communications
Marketing Manager APAC, Desktop Solutions (2008 - 2009)
Managed marketing programs for Nuance Communications in the Asia Pacific region for packaged software products.