Keshav A
Marketing Strategist
Marketing & Digital Strategist | SEO, Adobe Suite, Startup Experience | UQ Master's Candidate
Summary
Keshav Aggarwal is a Master's student with a strong background in marketing, including experience in direct marketing, retail, customer service, advertising, and communications. Skilled in SEO, digital marketing, and client relationship management, he is detail-oriented and aims for meaningful outcomes. Highlights include boosting site traffic by 40%, increasing Instagram followers by 80%, and driving revenue growth through targeted campaigns. Co-founder of Care.in, leading a team to launch an animal services platform with significant investment and local vendor attraction. Experience in marketing and communications roles with a focus on digital strategies and stakeholder engagement.
Experience
Queensland Alliance for Agriculture and Food Innovation
Marketing and Communications Intern (2025 - 2025)
Redesigned stakeholder brochures and website content, boosting B2B engagement with 950+ contacts.
Developed press releases to support campaigns and brand messaging.
Managed B2B communications content via Outlook, SharePoint, and WordPress.
Led website optimisation to enhance user experience and search performance.
Association of Postgrad Students
Marketing and Social Media Intern (2023 - 2023)
Increased social media followers by 30% in 4 months using analytics tools for targeted content strategy.
Developed and executed marketing and PR strategies, boosting event attendance by 20%.
Created and optimized platform-specific content, improving engagement and reach by 25%.
Awarded ‘Best Ball of The Year 2023’ for high-impact marketing and promotional strategies.
Care.in
Co-Founder (2021 - 2022)
Co-founded Care.in, with 55,00,000 INR (100,000 AUD) in investment to launch an animal services platform.
Utilised optimised digital strategies, attracting 40+ local vendors within 6 months.
Conducted market research with 100+ respondents, validating demand and refining service offerings.
Led a team of 10 professionals, managing operations and marketing.
Social Responsibility Forum
Marketing Head (2020 - 2023)
Boosted site traffic by 40% using targeted SEO strategies in 3 months.
Increased Instagram followers by 80%, leading to a 25% rise in audience engagement.
Drove a 38% revenue increase through targeted email and social media campaigns.
Conducted training for 30+ students, improving social media team efficiency by 80%.