
Summary
Highly experienced Sales Manager with a strategic approach to account management, team leadership, and relationship building in FMCG. Successful track record in achieving business targets, developing high-performing teams, and driving sales growth. Skilled in customer development, project and revenue management, trade marketing, and leadership. Holds a Bachelor of Business with expertise in negotiation, revenue management, and category management. Excels in team engagement, mentoring, and influencing as a Senior Leader.
Experience
SUNTORY OCEANIA
Area Support Manager (2025 - current)
Contract Role
SANITARIUM HEALTH FOOD COMPANY
National Account Manager - Grocery & Independents (2020 - 2024)
Implemented sales strategies, managed trade relationships, and coordinated projects. Aligned business initiatives and exceeded targets.
REAL PETFOOD COMPANY
National Account Manager - Woolworths Group (2020 - 2020)
National Account Manager - Woolworths Group
MARS PETCARE - AUSTRALIA
National Customer Development Lead (2013 - 2019)
Responsible for Joint Business Planning with major retailers, driving sales growth, and leading key initiatives. Managed customer projects and team engagement.
MARS CONFECTIONERY - AUSTRALIA & CANADA
National Account Manager - Petrol & Convenience, Retail, Drug Stores & Food Service (2009 - 2012)
Developed routes to market and executed strategic plans. Collaborated with field sales teams for sustainable business growth.
Partnered with the International Olympic organizing committee (Vancouver).
UNILEVER GROCERY - UNITED KINGDOM
National Account Manager - Grocery (2008 - 2009)
National Account Manager - Grocery
UNILEVER - OUT OF HOME & CAFE- AUSTRALASIA
NSW Field Sales Manager (2004 - 2007)
Recruited, trained, and developed field sales team. Managed NPD launches and trade marketing initiatives.
Qualifications
Bachelor of Business Major Marketing & Management (2002)
Newcastle University