Leslie M

Are you still stuck trying to get your brand noticed?

I’m wondering if this story sounds familiar:

A certain brand offered good quality products and services, and their team worked diligently to deliver excellence. However, despite their efforts, the brand struggled to gain recognition and build a loyal customer base.

Their website had a sleek design and polished copy, showcasing their offerings. Their social media posts were informative, and their marketing campaigns were well-executed. But they lacked the emotional connection that resonates with people.

Customers found their products satisfactory but didn't feel a deep connection. Their interactions were forgettable. As time went on, the brand's presence faded, and their trajectory declined.

Nearing 13 years industry experience in digital marketing, Leslie has been helping brands from almost every industry scale through diverse challenges. Strategy and research are at the forefront of every marketing plan and she specialises in areas such as pay per click ( Google and Meta) email marketing, conversion rate optimisation and the magic ingredient - storytelling.

She understands that crafting stories that touch upon your customers' values and aspirations are how your brand stands out. She knows that from sharing tales of how a brands products have transformed lives, your brand connects deeply to your customer. She has a revenue driven approach and hands on experience to utilise technologies and best practices with an eye for brand reputation, coupled with a valuable understanding of creating customer-centric experiences

The brand's team realised they needed to change their approach. They recognised that writing and video held the key to creating emotional connections. They shifted their focus from promoting products to telling compelling stories that resonated with their audience.

Leslie has the capability to come into your team seamlessly, transform and align through connection and ultimately drive better performance for your business.