Highly Rated
Linda K

Linda K

Marketing Manager

A results-driven professional with 20+ years of experience in Australia, US, Asia and Europe focusing on strategic marketing and growth strategies.

63 days completed Joined October 2022
Cemoh Profile

Summary

Linda is a dedicated leader committed to constantly driving innovative marketing solutions to deliver measurable returns on investment. She is a constant learner so she can keep abreast of fast-moving digital strategies and technologies.

Experience

Freelance

Marketing Strategist (2022 - current)

Managing digital marketing projects for small business clients - PPC campaigns, website updates and content creation (blogs).

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Elite Fitout Solutions

Marketing Manager (2016 - 2022)

B2B digital campaign strategy, execution and reporting for multiple channels.

Managing staff and brand marketing budget.

Website content and updates (WordPress).

Creating social media calendars, and content (blogs, videos) in line with the branding strategy.

Building relationships with clients and referrers to gain brand exposure.

Managing external vendors for conferences and photography/video agencies.

Implemented new strategies to bring in leads during COVID as the BD teams weren't able to attend conferences.

Website leads increased by 40% in 2021 and conversions increased in 2022.

Worked as the Group Marketing Manager for Elite Fitout Solutions and the parent company Premis Solutions.

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Artisan

Consulting Projects - Account Manager (2015 - 2015)

This was an ongoing contract role for a small advertising agency, managing print advertising and digital projects within a fast-paced environment, for property clients.

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PWS Publishers

Marketing Consultant (2013 - 2015)

Business development for new and existing clients, streamlining client processes and setting up marketing avenues to grow the business for a financial services company.

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MSDII Marketing

Marketing Strategist (2012 - 2016)

Freelance consultant projects working with small business owners to develop, implement and manage digital marketing strategies that engage, maintain, and grow the business through online advertising, analytics, and social media.

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Key Skills
Project Management Website Development Content Production Email Marketing Marketing Strategy
Qualifications
Marketing Management (2006)

New York University

Bachelor of Science (2005)

Bus Admin QUT/Century

Key Industries
Construction Insurance & Financial Services Not-For-Proft