Meena A
Copywriter
Meena is an experienced health and wellness content writer
Summary
Meena is a health and wellness writer from Australia. She is also a feature article writer for national health and wellness print magazines and contributes articles and blogs to various websites globally.
As a content writer and content creator, Meena specialises in creating effective content for various health and wellness-based businesses and empowers them with words that make a connection with their audience.
While she is extremely passionate about health and wellness, Meena also develops content for various industries ranging from marketing, design, and lifestyle, to parenting, and social and environmental issues.
Meena is also an artist, a creator, and a graphic designer with a background in copywriting, advertising, and event management. She is also a mom to a highly energetic 12-year-old.
Meena is a lifelong learner. She holds a Bachelor of Commerce degree with a specialty in advertising and an MBA in marketing.
She completed a post-graduate diploma in Library and Information Management from the University of South Australia and studied various short-term courses in web media, web publishing, and web communication at Curtin University, Australia.
She is currently pursuing a diploma in art therapy.
Experience
Meena Writes
Content Writer (2010 - current)
Health & Wellness content writer with expertise in SEO short and long-form in-depth blog posts
and articles, website content, and content for marketing collateral since 2016. Digital agency freelance copywriter since Aug 2020
Published feature article writer in health & wellness 2010 onwards.
Writer at Verywell Family since Feb 2021 with contributions to Verywell Fit and Verywell Mind
Divine Events
Content Writer, Event Coordinator and Creative Con (1996 - 2007)
Wrote copy for promotional marketing material including presentations, speeches, leaflets, programs, invitations, directories and event brochures.
Designed themes for corporate events and related promotional visuals, logos, leaflets and programs, point of purchase designs, exhibit designs, direct mail, invitations, gift designs & ideas, including corporate written communication and coordinated production and distribution.
Developed and implemented promotions and events; conducted necessary research online and offline; and liaised with various departments and vendors.
Managed and consulted with clients along with coordination of various aspects relating to their
event.
Coordinated vendor activity and timelines for events.
Conceived and managed detailed programs and logistics
Averti Advertising
Marketing Writer, Design and Account Coordinator (1991 - 1996)
Consulted and coordinated with clients to establish the nature and content of advertising, design, content, and copy.
Wrote copy for marketing, compiled research data, and worked on layouts for industrial brochures and other sales material.
Creatively visualized, designed, and prepared layouts, corporate identity designs, and brochures for clients.
Coordinated with artists, copywriters, photographers and illustrators.