Nathalie P

Nathalie P

Marketing Coordinator

Nathalie is passionate about connecting purposeful brands with their current and potential customers!

New Cemoh QLD, Australia Cemoh since May 2022
Cemoh Profile

Summary

Nathalie has a Master’s degree in Marketing and over four years of experience in various industries (non-alcoholic beverages, wine and spirits, real estate).

These experiences have allowed Nathalie to develop outstanding interpersonal skills to effectively deal with different stakeholders, as well as analytical and creative competencies when mapping out a strategy and creating campaigns. Nathalie has also expanded on a variety of technical skills, including Photoshop, Canva, MailChimp and Excel.

She is passionate about brands with strong and purposeful values and she is looking forward to collaborating with you and will go above and beyond to meet your expectations!

Experience

Accor Apartments and Realty – Gold Coast, QLD

Marketing Executive (2022 - current)

Execution of marketing campaigns.

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Rebellion Brewery – Ballarat, VIC

Marketing and Distribution (2021 - 2021)

Implemented CRM campaigns, as well as a local distribution strategy with the Marketing Manager

Overlooked the administration of orders, invoices, and account reconciliation through Xero.

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Kilderkin Distillery – Ballarat, VIC

Marketing & Communications Officer (2021 - 2022)

Develop new products and establish a marketing strategy with product launch dates and corresponding CRM/social media campaigns

Assist in the rebranding and in the development of the brand story and values

Manage and create content for the CRM newsletters and social media channels

Visit venues to maintain positive relationships and drive sales.

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Airoldi Fine Wines - Sandringham, VIC

Marketing and Operations Coordinator (2020 - 2021)

Created relevant marketing campaigns and analysis through CRM and social media (targeted and promotional on new wine arrivals, offers, events)

Set up the Shopify website, managed the retail store, and organised tastings at other venues.

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BMW France - Paris region, France

Advertising Assistant (2017 - current)

Supervised the creation of communication materials, from agency briefs to campaign launches.

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Kusmi Tea Paris

International Marketing Project Manager (2017 - 2019)

International Marketing Project Manager – June 2018 to August 2019

Participated in the elaboration of the operational marketing plan and assisted markets in the creation of their local plans

Coordinated internal teams (product marketing, communication, web, creation, legal) to develop successful omnichannel campaigns

Supported subsidiaries in the adaptation of marketing campaigns through operational tools (POSM, visuals, videos, in-store events)

Managed the products’ flow (post-launch, overstock, end-of-life), challenging markets, and defining action plans

Junior CRM Project Manager – February to June 2018

Managed the creation of communication assets and proposed a competitive offer and coordinated internal teams

Analysed marketing performance through relevant KPIs and ensured weekly reporting

Optimised CRM tools (database of 300 000 customers, routing platform) to develop customer knowledge,

International Marketing Coordinator Assistant – July to December 2017

Supported product launches: diffusion of the marketing plan, operational tools, and retail materials Monitored performance: analysis of sales forecast and launch results.

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Key Skills
Social Media Management Content Production Email Marketing Brand Strategy Marketing Analytics
Qualifications
Master’s degree in Marketing (2012)

(École Supérieure des Sciences Commerciales d’Ange

Key Industries
Food & Beverage Health & Wellness