Ray G
Digital Marketing Manager
Experienced Digital Marketing Manager driving successful marketing campaigns for businesses. Skilled in digital advertising, email campaigns, and soci
Summary
Ray Guden is a skilled Digital Marketing Manager with expertise in developing and implementing successful marketing strategies that drive real business growth.
With a focus on digital advertising, email campaigns, and social media, Ray has a proven track record of increasing engagement rates, conversion rates, and ROI for small to medium businesses.
Ray is experienced in managing multiple client accounts, creating effective ad campaigns, implementing SEO strategies, and developing comprehensive marketing plans.
Noteworthy achievements include achieving low lead costs, reducing advertising costs, and exceeding digital KPIs consistently. Ray has also launched successful multi-million dollar advertising campaigns, branding campaigns and has worked with more than 100 small to medium businesses.
Ray is also proficient in managing external agencies, mentoring team members, and utilizing automation systems to streamline marketing processes.
Experience
Independent Reserve
Digital Marketing Manager, APAC (2021 - 2022)
- Developed and managed email marketing strategies across APAC regions
- Reduced advertising costs while increasing results across multiple channels
- Achieved low cost per 1000 impressions [CPM’s] and introduced new advertising channels
- Exceeded monthly digital KPI’s consistently
Onsavii Partners
Digital Marketing Manager (2018 - 2020)
- Implemented digital marketing strategies for paid and organic social media
- Created successful lead-generation campaigns and managed CRM automation
- Managed Google Adwords, Facebook Ads, and paid social media growth campaigns
- Achieved actual ROI through organic social media growth
Biggest Marketing
Digital Marketing Head (2017 - current)
- Skillfully Managed Multiple Client Accounts with superb digital advertising strategies involving email nurture programs, A/B testing and more.
- Created countless email campaigns to increase conversion rates, engagement rates and total click through rates.
- Successfully developed strategies & paid ad campaigns with positive Return On Investment [ROI] for small to medium businesses
- Created and modified effective Online Ads with lead costs as low as $0.68
- Created and modified engaging LinkedIn Ads, Twitter Ads, Reddit Ads and more
- Successfully developed multi-phase marketing plans for small business launches and lead generation funnels
- Created and modified email campaigns and large nurture sequences with
Conversion Rate Optimization [CRO] techniques
- Leveraged Google Analytics data and Keyword Planner to build and manage paid ad campaigns (brand campaigns, competitor campaigns and more)
- Implemented and managed successful SEO strategies and outsourced resources for small to medium business