Rebecca V
Digital Marketing Manager
Strategically minded Marketing and Communications professional with expertise in stakeholder management, adaptability to change, and strong work ethic
Summary
Rebecca Vidal is a Marketing and Communications professional with a passion for delivering exceptional customer experiences. With a background in communications, PR, and marketing, she excels in stakeholder management, adaptability to change, and maintains a strong work ethic. Skilled in data-driven strategies, copywriting, project management, MarComms strategy, and HubSpot, she has managed content, social media, websites, and internal communication platforms effectively. Rebecca has experience in SEO, brand management, and Adobe Photoshop/Illustrator. She has worked as a Marketing and Communications Consultant, Communications Executive, and Marketing Coordinator for various organizations, showcasing her expertise in marketing, communications, and stakeholder engagement.
Experience
Self-employed
Marketing and Communications Consultant (2024 - current)
As a Content Specialist at Hostplus, managed targeted content and optimised messaging. At Mastani, handled social media and Meta ads campaigns. Oversaw site management, SEO optimisation, and content creation at Jesrik Consulting. Demonstrated skills in effective content delivery, social media strategy, and website management.
Loan Market
Communications Executive (2023 - 2024)
Orchestrated newsletter planning via HubSpot, coordinated community events, and led go-to-market communication strategies. Managed internal hub maintenance, facilitated webinars and town halls, and implemented database automation initiatives, streamlining processes.
Downer
Communications and Stakeholder Engagement Advisor (2022 - 2023)
Authored a 5-Year Review Report for North Eastern Maintenance Alliance, developed internal communications, and crafted content for DM Roads' website and social media platforms. Collaborated with teams to communicate achievements effectively.
Programmed
Marketing Coordinator (2021 - 2022)
Executed Brand Refresh initiative, launched a new website, managed CRM system, and maintained digital platforms. Provided exceptional customer service, managed invoices, contributed to reporting, and facilitated effective communication across Business Units.
Prestige Auto Works Australia
Marketing Graduate (2021 - 2021)
Managed SEO for company websites, orchestrated direct marketing campaigns, and handled Google tools for online performance optimization. Led event planning, managed schedules and budgets, and delivered detailed reports on online performance.
Lekker Bikes
Marketing Communications Intern (2021 - 2021)
Contributed to content creation, supported product launches, collected feedback for strategic decisions, enhanced social media strategies, and executed photoshoots to enhance brand image.
LENOM PB & Band of Insiders
Public Relations Account Manager (2014 - 2017)
Successfully managed PR strategies for Iskra Lawrence and Nike SB Mexican team, achieving significant ROIs. Orchestrated communications strategies for brand launches and events, showcasing strong leadership and collaboration skills.