Renata F
Digital Marketing Manager
Experienced Marketing Strategist with a Passion for Sustainable Brands
Summary
Renata Franco is a marketing expert with over 10 years of experience in digital marketing, content strategy, brand management, and social media. She has worked for various organisations in Australia and Brazil, leading integrated marketing strategies, managing website optimisation, and driving sales through creative campaigns. Renata has a strong track record in developing compelling marketing strategies, growing online visibility, and increasing customer engagement. She is passionate about sustainable innovation, storytelling, and conscious branding. Renata also has experience in social media management, event promotion, and government communications.
Experience
Brookfarm
Digital Marketing Strategist - Ecommerce & Social media (2024 - current)
Leading digital marketing strategies encompassing social media, paid advertising, SEO, content marketing, and website management. Achieved the best sales week record and managed the implementation of paid campaigns for increased brand visibility.
Stitch & Hide
Ecommerce Marketing Manager (2023 - current)
Focused on paid advertising, email marketing, and website content to attract and retain customers, improving the marketing funnel experience.
Byron Bay Gift Hampers and Loyal Crush
Growth Marketing Manager (2023 - 2024)
Promoted two brands across digital platforms, managed paid campaigns, and conducted various analyses to enhance performance and ROI.