Rhonda Y

Led a team to deliver sales enablement strategies, developed annual strategies, identified CX issues, and enhanced local presence in key areas. Achieved success in strategy alignment, workflow optimization, and stakeholder relationship-building.

Defined and executed brand strategies, streamlined website for better user experience, managed integrated marketing campaigns, and secured sponsorships. Exceeded ticket sales, boosted social media followers, and enhanced digital engagement.

Partnered with key merchants for customer-centric campaigns and led marketing strategy for a B2B trade management platform targeting corporate clients.

Developed and executed campaign strategies, managed communications across markets, oversaw campaign development, and collaborated on market research initiatives. Led high-impact sales campaigns and streamlined operations.

Led Account-Based Marketing campaigns, directed marketing and event activities globally, oversaw agency relationships, and managed a multidisciplinary team. Managed global events and enhanced partner collaboration.

Managed marketing strategy for Consultum dealer group, consultancy for financial advisers, digital strategy, and business partnerships. Achieved high adviser satisfaction ratings, revamped brand identity, enhanced website engagement, and led international events.

Managed brand identity, internal comms, PR, and sponsorship targeting B2B audiences. Restructured fundraising program and won awards for sustainability initiatives.

Managed brand and sponsorship budgets, campaigns with major brands, stakeholder relationships, and internal promotions. Achieved significant product awareness and staff engagement results.

Developed marketing and leverage campaigns, managed sponsorship properties, external stakeholders, market research data, budgets, and post-campaign reviews. Achieved success in campaign promotions, fundraising, and brand visibility initiatives.