Rishika R
Digital Marketing Strategist
Dynamic professional in Branding, Strategy, and Digital Marketing with Global Experience
Summary
Rishika is a dynamic professional with 3 years of experience in Branding, Strategy, Digital Marketing, UI/UX, and Creative Direction. Collaborated with global agencies, leading brand campaigns and projects, developing creative campaigns, and strategies. Skilled in visual communication, fashion conceptualization, social media, branding, creative direction, and various design tools.
Experience
WPP- Wunderman Thompson/vML
Associate Creative Director (2024 - current)
Collaborated with creative team to develop ideas, oversaw project execution, developed campaigns and strategies, contributed to brand strategies, directed creation of marketing assets, and analyzed campaign performance.
GLO TAN & THE GLO COMPANY (Sister Brands)
Brand Manager & Strategist (2023 - current)
Curated content for social media and website, defined brand identity and messaging, conducted market research, implemented brand strategy, designed branding materials, and led brand development initiatives.
Yves Saint Laurent, Dubai
Digital Marketing Co-ordinator (2022 - current)
Strategized and executed digital campaigns, curated brand-aligned content, managed social media, conducted market research, and collaborated on digital assets creation.
Cybele Media, Dubai
Creative Director (2021 - 2023)
Developed creative strategy for digital marketing campaigns, led and managed a team of creative professionals, maintained visual identity, reviewed design materials, and conceptualized campaigns. Ensured high-quality creative standards.
DAS Collections (Luxury Abayas), Dubai
Digital Marketing Specialist (2021 - 2021)
Planned and implemented social media strategies, created engaging content, managed social media platforms, conducted market research, and analyzed campaign effectiveness.