Shaelin A

Shaelin A

Digital Marketing Strategist

Results-driven digital marketing specialist, adept at developing campaigns to drive brand awareness and business growth.

22 days QLD, Australia Cemoh since July 2022
Cemoh Profile

Summary

Shaelin is a digital marketing strategist passionate about content creation, digital and social media marketing, and the growth and engagement that follows. Shaelin has a keen eye for strategic content creation using her breadth of knowledge and creativity to analyse, create and deliver the desired results.

Extensive experience building, maintaining and running successful digital marketing campaigns, bringing forth broad marketing knowledge, coupled with focused campaign experience. Adept at creating and implementing modern marketing techniques surrounding brand awareness, growth, and presence. Shaelin is able to work closely with multiple stakeholders across multiple locations to coordinate technical and creative fields, content creation, and finds great motivation and fulfillment in the proven results. 

Experience

Freelance

Marketing Consultant, Social and Digital Media (2019 - current)

Developed unique content for a variety of clients to improve presence, brand awareness, and growth.

Generated invigorating social media content.

Introduced scheduled targeted email marketing programs.

Content creation.

Analysed past marketing initiatives and revamped marketing efforts.

Creation of graphic and visual content.

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The Australian Academy of Cinemagraphic Makeup

Social Media and Digital Marketing Manager (2019 - 2022)

Successfully managed digital marketing and content creation for Sydney, Melbourne and Brisbane campuses.

Start to finish creation of digital marketing content and campaigns (photography of students work behind the scenes, editing photographs, researching and creating attractive, relevant, and effective visual marketing content/campaigns, successfully launched campaigns with the intent of reaching the desired market and audience, delivering the desired result).

Proven growth through content creation, online presence, and more, to the businesses enrolment and engagement goals for all three interstate campuses.

Worked closely with Government platforms and VSL (Vet Student Loans) in accordance with Government protocol and regulations.

In charge of generating and securing enrolments through digital marketing techniques.

Implementing blog posts to generate Google leads.

Created successful business growth and secured enrolments with online coordination, face-to-face meetings, and parent-student coordination.

Collaborated with other consultants and tutors to develop workshops for students and staff.

Worked with a diverse range of students providing optimal assistance and support.

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NET PROFIT

Digital Strategy Account Manager/Content Creator (2019 - 2021)

Coordinated mailings, marketing materials, and website content.

Generated invigorating social media content and campaigns.

Planning, development, and management of clients' digital strategies to improve their web presence and achieve their digital marketing goals.

Worked alongside marketing specialists.

Organised and analysed data and marketing results.

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The Australian Institute of Applied Science

Social Media Co-ordinator (2015 - 2017)

Social media co-ordination.

Content creation.

Data and accounts.

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Key Skills
Social Media Management Campaign Strategy Content Production Brand Strategy Marketing Strategy
Qualifications
Bachelor of Art Psychotherapy (2021)

IKON University

Key Industries
Cosmetics & Beauty Education & Training Fitness & Sport