Stacy F

Stacy F

Content Creator

Marketing made easy with design and content. Experienced marketing, graphic design and content creator with Asia-Pacific experience.

Cemoh Profile

Summary

Stacy is an experienced account and project manager, effectively managing creative, digital and print projects from conception to completion. Expert communicator to ensure smooth client management, and drive sales and customer engagement resulting in delivery of projects on time, increased revenues, and productivity. Exceptional skills in managing multiple clients and suppliers for design, digital and web services, copywriters, print procurement, and teams of content curators to develop and deliver engaging brand stories. Results oriented, she has over 20 years of experience across the human services and corporate client sectors both in Australia and overseas. Specialist in NDIS, Aged Care, Human Services, International Aid, NFP Sectors

Experience

Australian Marketing Institute

NSW State Committee Deputy Chair (2019 - current)

Her role includes being an advocate for AMI Membership and fostering participation; working with the AMI Head Office for assistance in the facilitation of local events and programs; understanding local market trends; engaging with members and promoting AMI initiatives; assist in mentoring young marketers through the Emerging Marketers Program.

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Content Box® Australia

Founder and Visual Enthusiast (2018 - current)

Following a strategy-led marketing approach, Stacy creates engaging content and striking visual stories that inform target audiences and achieve goals for SMEs. Stacy creates and executes marketing strategies that build, grow and ignite SMEs and help businesses navigate towards successful outcomes via structured marketing communications strategies and creative content that engages audiences across multiple platforms.

Stacy communicates your story by creating a strong VISUAL PRESENCE through SMART and ENGAGING CONTENT and DESIGN with RELIABLE, CONSISTENT SALES and MARKETING strategies that will achieve powerful cut through.

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121 Creative & Kwik Kopy Blacktown

Business Owner (2011 - 2016)

Exceptional account management for full-service creative agency and production hub for print, signage, digital content, graphic design, web services, digital marketing resulting in increased client

engagement and new revenue streams.

Results: 24 consecutive months of double-digit growth

Fostered strong relationships with existing clients and new clients through networking and client relationship engagement resulting in an increased active customer base and new client acquisition.

Proven ability to develop and deliver brand stories, re-purpose engaging content for different platforms to maintain high levels of consumer engagement within time frames.

Developed and maintained internal and external supplier relationships resulting in establishment of offshore team of designers, content curators, video animators, and copywriters.

Proven success in creating visuals with high impact content eg. copy text, imagery, visual graphics while working within brand compliance guidelines across many sectors, notably human services.

Successful management of production hub staff &andall small business financials resulting in successful business sale in October 2018.

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Studio Marque, Shanghai

Founder (2007 - 2011)

Established creative branding and media studio providing graphic design, branding, advertising and marketing services for foreign companies.

Successful acquisition of high-profile clients including Elders

Corporation, WISS International School, Which Property, Ytong

Proven ability to operate in a culturally diverse environment

Studio Marque was successfully sold upon my return to Australia in 2011.

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University of Sydney & TAFE NSW

International Marketing Manager Roles (1996 - 1999)

Developed and implemented strategies to increase international student recruitment into education programs resulting in increased revenue streams through development of new creative and execution

of sales and marketing plans.

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Qualifications
Graduate Diploma in Marketing/Management (1998)

Macquarie Graduate School

Master of Arts (Communications/TESOL) • University (1992)

University of Technology Sydney

Graduate Diploma in Asian Studies (1991)

University of New England

Bachelor of Education (1989)

Sydney University

Diploma of Teaching (1987)

Sydney University